Do you want to turn customer engagement into measurable commercial impact across EMEA? This is an exciting opportunity for a Customer Marketing Manager to drive regional marketing initiatives for high-touch and premium accounts, with a strong focus on DACH.

In this role, the Customer Marketing Manager will translate global strategy into locally relevant campaigns and programs that strengthen account engagement, generate inbound opportunities, and influence pipeline growth. The position offers autonomy, ownership, and close collaboration with regional Sales leadership in a fast-moving international environment.

About the company

Our client is a fast-growing engagement technology company that helps organizations turn presentations, meetings, classrooms, and trainings into interactive conversations. Through real-time participation and clear visualizations, they support millions of people in listening, learning, and working better together.

What will you do?

• Own and execute customer and field marketing programs across high-touch and premium segments in EMEA.
• Increase account engagement through tailored initiatives aligned with regional priorities.
• Partner closely with EMEA Sales leadership to prioritize accounts and refine regional go-to-market execution.
• Drive inbound opportunities and influence pipeline growth through targeted engagement.
• Track, measure, and optimize activities based on KPIs such as engagement, opportunity influence, and ROI.
• Continuously improve regional marketing operations through insight-backed refinements.
• Design and implement the EMEA event calendar, including industry events, customer events, and webinars.
• Manage regional marketing budget decisions tied to commercial impact.
• Ensure events and programs are locally relevant and aligned with global playbooks.
• Localize global campaigns to resonate with EMEA and DACH audiences.
• Provide structured market feedback to inform global strategy.
• Identify regional trends, competitive dynamics, and market needs that unlock better performance.

Requirements

• 4–6+ years of B2B or SaaS marketing experience, with a focus on field marketing, customer marketing, or revenue-aligned marketing.
• Strong commercial mindset, with an understanding of pipeline, account engagement, opportunity influence, and ROI.
• Proven track record of owning regional programs, events, and budget decisions.
• Strong collaboration skills, with the ability to work effectively with Sales leadership and cross-functional teams.
• Professional-level German language skills are required.
• Ability to balance hands-on execution with analysis and continuous improvement.
• Experience with CRM and marketing automation systems, such as Salesforce or Braze, is a plus.
• AI-first and experimental mindset, with a proactive approach to using AI to work smarter, uncover insights faster, and increase marketing impact.
• Curious, test-driven approach and commitment to continuously improving how work gets done.

What you’re offered

• A purpose-led company that values inclusive collaboration and meaningful work.
• Autonomy and impact within a growing global team.
• A diverse and inclusive work environment supported by smart and driven colleagues.
• Continuous professional development opportunities.
• Access to a leadership program, including an external personal coach.
• Relevant education to support continued innovation and professional growth.
• Career opportunities within a growing company.
• The opportunity to work on a widely used and well-loved product.
• A healthy approach to work-life balance.
• The chance to work with diverse, inspiring colleagues who move fast, think big, and support one another.

This is a strong opportunity for a commercially minded Customer Marketing Manager who thrives in an ownership-oriented role and enjoys transforming strategy into measurable regional impact. For someone motivated by customer engagement, field marketing, and close collaboration with Sales, this role offers the chance to make a visible contribution across EMEA.

Worldwiders Global Recruitment

Worldwiders is a global B2B recruitment company specializing in executive search and specialist recruitment, connecting top talent with prestigious opportunities worldwide. With over 7300 successful placements and 400+ partners across 40+ countries, Worldwiders provides tailor-made recruitment solutions that drive both career growth and organizational success.